Advertising and performance
Booking Conversion Analysis
Inspects the booking form field by field and names the one that makes people give up.
- 8 credits
- 8
- Input
- Web address
What it solves
A booking form is usually easy for the clinic and hard for the patient. No amount of advertising brings back someone who abandoned a ten field form.
How to use it
- 1
Give the form page
Enter the address of the page holding the booking form.
- 2
Fields are counted
Required field count, field types and error messaging are extracted.
- 3
Simplify
The report says which field can be removed and which can wait until later.
Example report
The form has nine required fields. Four are not needed to make a booking and are asked in the first step.
Findings
- Unnecessary required fieldsHigh
Date of birth, address and referral source are all mandatory in the first step.
Ask only for name, phone and preferred time up front. Collect the rest after the booking exists.
- Error messagingMedium
The phone field does not say which format it expects when input fails.
Show the expected format under the field at all times, not only on error.
Actions you can take
- Cut the first step to three fieldsImpact: HighEffort: Medium
- Add a phone format hint under the fieldImpact: MediumEffort: Low
What this tool does not cover
- The form back end behaviour is not tested.
- Real abandonment rate is not measured; the findings are structural.
- No field containing patient data is ever filled in or submitted.
The report below shows the shape of the output. It belongs to no real customer and the findings in it are illustrative.
What you get
- Form field analysis
- Mobile reachability
- A friction-reduction list
Common questions
- Does it actually submit the form?
- No. The page text and form structure are read; nothing is ever submitted.
- Are third-party booking systems supported?
- If the form sits inside an embedded frame its structure may not be readable, and the report says so explicitly.
What this tool does not cover
- The form back end behaviour is not tested.
- Real abandonment rate is not measured; the findings are structural.
- No field containing patient data is ever filled in or submitted.
Clinesta does not provide medical services, diagnosis or treatment advice. Generated content is a draft and must be reviewed by an authorized person before publication. Guard highlights potential risks but does not guarantee legal compliance.
Run this tool on your own clinic
Start with the free audit. Your first three runs use no credits.